1. About This Policy

Equinox Beauty and Cosmetic Clinic (“we”, “us”, “our”) operates equinoxclinic.com.au and provides beauty, dermal, and cosmetic treatments. This Privacy Policy explains how we collect, use, store, and disclose your personal information, and how you can access or correct it.

By using our website or booking a treatment with us, you consent to the practices described in this policy.

2. What Personal Information We Collect

We may collect the following types of personal information:

• Name, date of birth, and contact details (phone number, email address, postal address)
• Health and medical information relevant to your treatment (e.g. skin type, medical history, allergies, medications)
• Before-and-after photographs taken with your consent for treatment planning and records
• Payment information (processed securely via third-party payment providers — we do not store full card details)
• Booking and appointment history
• Website usage data (IP address, browser type, pages visited) via cookies and analytics tools
• Communications you send to us (enquiries, feedback, reviews)

3. How We Collect Your Information

We collect personal information in the following ways:

• When you book an appointment online (via Fresha or our website)
• When you complete a consultation or client intake form
• When you contact us by phone, email, or via our website contact form
• During your treatment consultations and visits to our clinic
• When you interact with us on social media or leave a review
• Automatically, through cookies and analytics tools when you browse our website

We only collect information that is necessary for the purpose it is being collected. Where possible, we will give you the option to remain anonymous; however, this may limit our ability to provide you with services.

4. Why We Collect and Use Your Information

We collect and use your personal information to:

• Provide, manage, and improve our beauty and cosmetic treatments and services
• Manage bookings, appointments, and treatment records
• Communicate appointment reminders, follow-ups, and important service notices
• Ensure your safety during treatments by understanding your health history
• Process payments and issue receipts
• Send you promotional offers, specials, and newsletters (where you have opted in)
• Improve our website, products, and services
• Comply with our legal and regulatory obligations
• Handle complaints and resolve disputes

5. Health & Sensitive Information

Some of the information we collect — including medical history, skin conditions, medications, and treatment photographs — is classified as sensitive information under the Privacy Act. We treat this information with the highest level of care and confidentiality.

We will only collect and use your sensitive information with your express consent, or as required or permitted by law. This information is used solely to provide you with safe, appropriate, and personalised treatment.

Treatment photographs are taken only with your prior consent and are stored securely as part of your client record. They will not be used for marketing purposes without your separate, explicit written consent.

6. Disclosure of Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:

• Service providers: Third-party platforms that help us operate our business, including our booking platform (Fresha), payment processors, and email communication tools. These providers are required to handle your data securely and in accordance with applicable privacy laws.
• Medical or health professionals: With your consent, if a referral or follow-up care is required.
• Legal obligations: Where we are required to disclose information by law, court order, or regulatory authority.
• Business transfers: In the event of a sale or merger of our business, your information may be transferred to the acquiring entity, subject to equivalent privacy protections.

We will not disclose your personal information to any overseas recipients unless required by law or with your consent.

7. Website Cookies & Analytics

Our website uses cookies — small text files stored on your device — to improve your browsing experience and help us understand how visitors use our site. We may use:

• Essential cookies: Required for the website to function correctly
• Analytics cookies: Such as Google Analytics, to understand website traffic and user behaviour (in anonymised form)
• Marketing cookies: Such as the Facebook Pixel, to measure the effectiveness of our advertising

You can manage or disable cookies through your browser settings at any time. Note that disabling certain cookies may affect the functionality of our website.

8. How We Store and Protect Your Information

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, and disclosure. These steps include:

• Secure, password-protected electronic systems
• Restricted access — only staff who need your information to perform their duties can access it
• Staff training on privacy and confidentiality obligations
• Secure disposal of information that is no longer needed

While we take all reasonable precautions, no data transmission over the internet is completely secure. If you have concerns about the security of your information, please contact us.

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, and resolve any disputes. Medical and treatment records are retained in accordance with applicable health record retention requirements.

9. Marketing Communications

With your consent, we may send you marketing communications about our treatments, specials, and promotions. You can unsubscribe from these communications at any time by clicking the “unsubscribe” link in any email, or by contacting us directly.

Even if you opt out of marketing communications, we may still contact you for important service-related matters, such as appointment confirmations and safety notices.

10. Accessing and Correcting Your Information

You have the right to request access to the personal information we hold about you, and to request corrections if it is inaccurate, out of date, or incomplete. To make a request, please contact us using the details below.

We will respond to access requests within a reasonable timeframe. In some circumstances, we may be unable to provide access (for example, where it would unreasonably affect someone else’s privacy or where we are legally required to refuse access). If we decline your request, we will provide written reasons.

We do not charge a fee for making an access request, but may charge a reasonable fee for providing access where the request involves significant work.

11. Complaints

If you believe we have not handled your personal information in accordance with this policy or the Privacy Act, please contact us in the first instance. We will investigate your complaint and respond within 30 days.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

• Website: www.oaic.gov.au
• Phone: 1300 363 992

12. Third-Party Websites

Our website may contain links to third-party websites (such as Fresha, social media platforms, or product suppliers). We are not responsible for the privacy practices of those sites. We encourage you to read the privacy policies of any external website you visit.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The updated policy will be posted on our website with the revised date. We encourage you to review this page periodically.

14. Contact Us

For any privacy-related queries, requests, or complaints, please contact us: